I saw this piece of news on Snog Blog:
"After 25 years and 1,500 versions of print ads built around the shape of its bottle, Absolut vodka is shelving the campaign that made it famous." -- USA Today
Not exactly "shelving", but Absolut's new ad campaign by TBWA in New York are having tv commercials now, in addition to their print ads. You've gotta be living in a cave for the past year if you haven't seen an absolut ad.
For all you ignoramuses' sakes: a full listing of Absolut ads.
"After 25 years and 1,500 versions of print ads built around the shape of its bottle, Absolut vodka is shelving the campaign that made it famous." -- USA Today
Not exactly "shelving", but Absolut's new ad campaign by TBWA in New York are having tv commercials now, in addition to their print ads. You've gotta be living in a cave for the past year if you haven't seen an absolut ad.
For all you ignoramuses' sakes: a full listing of Absolut ads.
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